are QR codes making a comeback

Are QR codes making a comeback post-COVID?

"Quick response" codes is the longer version of the abbreviated, QR codes. You've seen them before in the past. You may have been seeing them more and more as of late. Are QR codes making a comeback post COVID?

QR codes are essentially square barcodes, which are two-dimensional barcodes as opposed to the ones you see on your boxes of cereal and bags of chips. They were first developed and used in Japan and used in the automotive industry. Like any other barcode, a QR code is nothing more than a way to store information in a machine-readable optical label. The data contained by a QR code can be anything from simple text, to email addresses, to phone numbers or to a link of a specific website.


Back when QR codes were first introduced, people didn’t know what they were or what to do with them. The codes had many issues, they weren’t user friendly, and slow smartphone internet speeds prevented successful execution.


All of the confusion it caused was the QR code killer back then. The only thing we scanned back then was our full page contracts and other documents.  People just didn’t really know how to use them on their smartphones and downloading a third app back then took way too much time.



Coming back in a contactless era

The popularity of QR codes are rising more than ever before thanks to increased consumer awareness. Social media platforms such as Facebook, Snapchat, Twitter, LinkedIn, Instagram have all come up with QR codes that allow users to follow accounts by scanning the unique code.


Because of COVID and the fear of catching the novel coronavirus, people are seeking ways to avoid contact with others. It’s one reason why some people think handshakes are a thing of the past. Because of this and other reasons, it may take some time before networking events continue on. These things are nothing but handshakes and passing out business cards. Both people and inanimate objects may increase the risk of spreading the coronavirus, right? If a paper bill currency can contain the coronavirus, wouldn’t paper business cards potentially contain it too? 


Since viruses can live on surfaces for up to 72 hours and rhinoviruses, which cause the common cold and the novel coronavirus, people are preferring not to contact one another like they used to.


Cue the QR codes

The use of contactless business cards due to COVID-19 is certainly proof that QR codes are making a comeback. The use of QR codes can help prevent the spread of any type of virus. This is possible since two people do not require any type of contact when using QR codes. There’s no need to exchange wasteful paper business cards either, which is good for the environment. And we all know, our planet needs all the help it could get right about now. Saving paper, decreasing greenhouse gas emissions, and not to mention, cutting down costs, is one reason why your business should consider going paperless. 


It may take awhile for conferences, face-to-face meetings, and meet-ups to kick start again. However, the world is slowly opening up and living out this “new normal” situation. It may be worth considering sharing your contact information using your personalized QR code.

See how you can go paperless, help plant a tree and contribute to reforestation with Squiqr Pro’s paperless business card.

what does qr stand for in qr code

What does QR stand for in QR code anyway?

You’ve seen them around. They're printed on paper business cards and a whole lot of other places now. Those are QR codes but what does QR stand for anyway? QR stands for quick response because, well, it responds quickly when scanned. Maybe you haven’t tried them out yet but maybe it’s time you should. 


They’re smoother, smarter, and quicker. Squiqr uses QR codes to be used as paperless business cards. You may have picked up on the fact that Squiqr ends with QR. No, that’s not a coincidence. Squiqr’s digital business card is not only used to make sharing contacts easier and faster, it’s made to help decrease the amount of greenhouse gas emissions from all those business cards thrown away within one week of being exchanged. Reducing our world’s paper footprint is part of the Squiqr sustainability initiative. QR codes are involved. Paper is not. With over 10 billion business cards printed every year in the US alone, it’s time to ban the business card because they’re simply a waste.


QR codes are good for the planet

You may have seen QR codes printed on business cards or on brochures and posters. Clearly, paper is still used in these instances and of course, a QR scanner of some type is required. However, with Squiqr, there is no paper used, hence no paper waste. A QR reader is still required to read the QR codes. These days, your camera app on your phone can likely scan them. Certain phones may require a third party QR reader app however.

Squiqr eliminates those little pieces of destruction by creating digital images containing personalized QR codes, or what we call, Squiqr codes. Paper consumption is at unsustainable levels and globally it is steadily increasing. The paper and pulp industry has substantial climate change impacts. The raw materials, our forests that is, are the source of paper as we all know. Deforestation and all of its negative effects can be greatly and positively impacted by using QR codes to replace the conventional business card. There’s a lot more involved when using paper for business than the actual piece of paper. Redesigning, reprinting, and re-distributing documents makes up a considerable amount of business waste. Too many businesses are wasting paper and the money it takes to use them.

How to scan a QR code

In case you haven’t seen it yet, you can scan a QR code business card from the apps you probably have on your phone already. If you’re an iPhone user, you can simply use your Camera App. When iPhone users scan a QR code on Squiqr’s personalized paperless business card, the scanned person's contact info appears directly into the Contacts list. This process is smooth, smart, and quick .


Now that you know what QR code stands for, see how we use them for our paperless business card by watching how Squiqr works here.


Other apps including Google, which can be found on every Android smartphone can also be used. WeChat also has a built-in QR reader. If you have that app, simply go to Contacts > Add Contacts > Scan QR code. Of course, there are plenty of free third party QR scanners to choose from too. 

Squiqr’s app, which is currently being built will also include a QR reader within the app making it super duper efficient. There will also be a wide variety of features that’s not only intended to save paper. Any business, freelancer, artist or whoever still uses paper business cards should consider going paperless because it also saves time and money.


Using QR codes

QR may stand for quick response but it can also stand for quick reforestation when it comes to using Squiqr Pro’s digital business cards. With every Squiqr Pro paperless business card used to replace traditional business cards, we plant one new tree. Thanks for our Reforestation Partner, One Tree Planted. 


Are you still using outdated, paper-wasting, methane emitting business cards? Maybe it’s time to make the eco-conscious switch to Squiqr Pro and make a positive impact on our planet and its inhabitants.


QR codes and their many different uses

What are QR codes and their many different uses?

Yeah, that’s right. QR codes! You remember those square thingies that you typically see on a business card, or on a poster, or even printed on a tee shirt. Why would anyone want to scan a tee shirt, anyway? The use of QR codes never really made a huge splash in the US and Europe but that will change in the near future, thanks to Squiqr, the fastest and easiest way to share your contact info. However, throughout Asia, QR codes have been used and scanned on the daily for many years. They are now even being used in light of the coronavirus pandemic.


QR codes in Asia have many different uses:

  • Gaming
  • Advertising
  • Sharing bikes
  • As an information point on street signs
  • Posting and replying to job boards
  • Checking the source and authenticity of food and drinks
  • Collecting gifts at a wedding
  • To identify senior citizens
  • As an identification badge for transportation
  • And even for identifying pets!


Asia’s obsession with scanning QR codes

WeChat, a Chinese multi-purpose messaging, social media and mobile payment app that has gained over 1 billion active users since released in 2011. They had included a built-in QR code scanner during its early phase. This allowed their users to interact in ways they never experienced before. Within their mobile app, users can add other contacts by scanning their QR codes. LINE, another free messaging app, does something similar and is very popular in Thailand. Seeing this feature for the first in my life with my own eyes amazed me. When meeting someone new, adding a new contact by scanning someone’s QR code right on their mobile device instead of typing in letter and numbers was something I never came across in the US. It was so simple and efficient.


You don’t need WeChat to get your own QR code. See how to get your own QR code here and start sharing your contact information instantly without typing any letter or numbers.


Share your contact information with your own QR code


WeChat promoted QR codes to replace gifting red packets (a traditional way of giving money as a gift) for Chinese New Year. It was a brilliant idea as there was no more need to buy, use and waste paper envelopes. Although this may have not been their intended purpose, it turns out to be an unexpected positive effect for the environment. QR codes weren't just made for the general public. The business world is benefiting from the use of QR readers and scanners too. They became a cheaper alternative to point of sales (POS) terminals or other similar costly devices. Marketers used them for advertising, for introducing promotions, for tracking merchandise, and even replaced paper coupons. 


Why use QR codes?

Scanning QR codes (the QR, which stands for quick response) makes things easier, faster, and essentially much more efficient. You can scan them to pay for things, to access media on the internet, and as of late, QR codes are now being used to help control the spread of the Coronavirus. These automatically generated quick response codes are being assigned to citizens as an indicator of their health status. This program is being used in China and a similar QR code system in Moscow utilizes color-coded QR codes that are generated to help track people’s movements and enforce it’s coronavirus lockdown measures.


QR Codes’ everyday uses

There’s no need to stand there and type in letters and numbers when you have a customized QR code that’s embedded with specific information. Consumers have been using them to visit websites, to download offers and to learn more about different products. The use of QR codes are endless in their possibilities and the technology behind it will continue to offer more practical uses.


We generate QR codes to better our environment

For us at Squiqr, we create the paperless business card using QR codes. Why print, exchange, then throw away traditional paper business cards when you can simply scan your personalized QR code? Cutting down trees, using precious water resources and releasing toxic materials into our planet’s air, water, and soil are among the destructive consequences. It's been known that paper production is ranked third as the most energy-intensive of all manufacturing industries and is among the highest emitters of greenhouse gases in the manufacturing sector. We feel it’s time to ban the traditional business card because they are simply a waste in many ways.



See which other apps allow you to scan QR code business cards here


As you can see, the use of QR codes and their complimentary QR readers are becoming more widespread. They're expanding not only in a geographical sense, but also in their many different uses. In our new normal world, such contactless ways of gathering and exchanging information will be appropriate and necessary for the many years to come. Soon, you’ll be seeing these square things on your own mobile device. No matter what area of the world you live in, QR codes will be seen everywhere.


why your business should go paperless

Why your business should go paperless - it's about time

Stacks of paper on desks is so old school. Not to mention, unnecessary paper use is detrimental to the environment. There are plenty of reasons why your business should go paperless. Saving trees, decreasing greenhouse gas emissions from paper waste and saving money are enough reasons to go paperless. We, the planet, can be (and should be) doing better.


There’s also the clutter, extra space required to file papers and added time required to file them and hunt those documents down. With almost half of all paper printed in an office getting thrown away at the end of the day, you gotta ask yourself, why are you still using paper?


Here are just a few reasons why your business should go paperless:

You’ll save space

Two words. File cabinets. Just think of all the file cabinets in your office. Now, imagine them all gone. Just think of the possibilities that you can use that space for. File cabinets not only take up space, and they make up unnecessary costs, which leads us to our next reason.


You’ll save money

File cabinets are added costs alone. Then, there’s the extra square footage that you’re paying for to have those cabinets in place. There’s also printers, ink, and of course, reams of paper. Going paperless and having easy access to your documents in one place obviously cuts down on costs and time, which is our next reason! With 50% of business waste being composed of paper, isn’t it time to go paperless and stop wasting our natural resources?


You’ll save time

Filing papers, searching for those missing folders, and alphabetizing each file folder adds up! In time, that is. And we all know that time is money.


You’ll be protecting our planet

We all know paper comes from trees. But just think of the life cycle of a piece of paper. Trees are cut down and our precious Earth’s resources are used up just for a piece of paper to be thrown away at the end of the day. To be specific, about 10 billion business cards are printed every year. Yes, 10 billion with a B and a whopping 90% of those get thrown away within one week of being exchanged. It’s about time that businesses go paperless. According to the  United Nations’ Food and Agriculture Organization, about half of the world’s tropical forests have already been cleared.

A report by the US Environmental Protection Agency states that paper mills are among the worst polluters of any industry in the US. Going paperless in your business is necessary. Good for the environment, good for animals and our ecosystem and great for your bottom line. How can anyone argue agains that?



Purpose-driven businesses for social good

We’re all for supporting purpose-driven businesses and organizations that exist to solve a problem. Such businesses can potentially create a broader impact within a community and can even span around the world. With plenty of social issues in every corner of the globe, social enterprises can cultivate positive change for social good and make the world a better place. Just like an everyday person like you and me have our own reason for being, so too do social purpose-driven businesses. Standing for something that one believes in and doing something about it drives the company and the people behind it all.


Problems over profit

Social purpose-driven businesses are out to create positive change. Their desired impact they wish to make in the world is what allows them to do what they do best. Serving people who are in greater need stems from the compassion they have for others.  The triple bottom line for me personally, and our team’s Squiqr business model is that people, planet, and purpose make up the foundation of solid purpose-driven business. Built on a well-balanced structure of serving humanity, including its people, the environment in which we live in, and our entire purpose for existing enables us to pursue the vision that each team member has. Serving our purpose is what matters most because a meaningful life is worth living.


Read more about how to discover and fulfill your life’s purpose here.


It’s all about the people

Doing good deeds as an individual can only go so far. Sure, you can reach a wide audience with today’s technology and social media platforms. But it takes a team effort to create broader change. A team that’s put together can not only improve efficiency and productivity, each individual can spread their personal purpose-driven mission far wider than one can do alone. Leveraging genuine relationships and making human connections is part of its purpose, in my opinion. After all, how can you create social good without the social aspects of respecting and having compassion for people. 




The ripple effect

It starts with one person, one idea, and one first step. If you stand for something socially good and wish to make an impact in the world, I encourage you to take that first step. Only you can see your personal vision but there are plenty of people out there who will support your mission. And there are even more people out there who need you to carry it out. It takes a team to create a purpose-driven business and ultimately, positive social good in the world. Learning, living and growing together is all part of the process. So, remember to enjoy the journey. Do you have an idea to make lasting change? I would love to hear about it. Feel free to connect with me here.



businesses waste paper and money squiqr

Businesses waste paper. They're wasting money too.

Paper is a seemingly necessary tool for a lot of businesses. Yet, smarter, forward-thinking businesses and organizations are going paperless now. They’ve come to realize that their businesses waste paper and ultimately, wastes money too.


How much paper do businesses actually waste?


The average American worker uses one sheet of paper every 12 minutes according to research conducted by Tufts University. This adds up to one whole ream every two and a half weeks. As of November 2019, there were 131.39 full-time employees in the United States. You do the math. Sure, give or take several million people for those employed in non-office, non paper-related jobs, but that’s still a lot of paper being produced and used. In fact, it’s estimated that U.S. offices use 12.1 trillion sheets of paper per year.



Yeah, business is business. Receipts, contracts, reports, and invoices are all part of the workflow. But you may want to take an internal look at what paper is costing you. After all, it’s a pretty well known fact that businesses wastes paper. 50% of the waste of a business is from the use of paper. It’s the responsibility of a business to reduce our world’s paper footprint and engage in sustainable practices.


Let’s not blame it all on paper


It’s one thing to set some expenses on the purchase of paper. That’s easy to see. However, the financial cost of paper go beyond just buying it. The associated costs of using paper chips away on a business’ bottom line. For example, a business can spend approximately $40,000-$60,000 on filing cabinets to store 2 million paper documents. Now, just think where would all those filing cabinets be placed? A business of that magnitude will certainly need more space and square footage in the building being leased. Going paperless or setting up an electronic system for creating, sharing, and sending documents can not only be only a space saver, but a big-time money saver.


Losing documents happens. Misfiling, mislabeling, and simply losing paper documents also means losing money. Then, there’s the business waste and major cost of postage. Yes, those little pieces of paper add up when you’re sending out bills, flyers, newsletters and the like. For some large corporate organizations, almost three-quarters of their cost of billing is spent on paper and postage alone.


Too many businesses are wastes paper and money


Printed forms require updating once in awhile. Redesigning, reprinting, retrieving, and re-distributing paper documents makes up a considerable amount of business waste. In the United States, business spend $1 Billion per year designing and printing forms. $25-$35 billion a year is spent filing, storing, and retrieving those paper forms. Finally, up to $85 billion is spent over the entire life cycle of those documents required to maintain them, according to Tuft University and ForestEthics.


Efficiency is everything


It’s pretty clear that businesses waste paper all the while they’re wasting money too. Consider that the cost per ton of handling paper is 20 times the cost of purchasing it. It’s like buying a brand new car and driving it off the lot. You’re losing money right off the bat. Even more so, throwing away paper costs 200 times the cost of purchasing it according to a study conducted by Lawrence Berkeley Labs.


Go green, go tech


The good thing is that there are plenty of ways to cut the expenses related to business paper waste. In today’s world of advanced technology, the choices are limitless. For accounting, invoices, and receipts, check out Wave to bill clients and set up online billing for your own business’ bills.


For things like guided forms, electronic signatures, and document generation, DocuSign will help simplify your business life while helping you to save money and trees. It's a win-win!


And of course, the one thing that makes the most sense is to go paperless with your business cards. They’re simply a waste and it’s about time business cards go paperless.


Are you on the side of banning business cards?

businesses wastes paper, go digital business cards squiqr pro



The first thing to do is to reevaluate how and why your business is using paper. Ask yourself and your team if it’s absolutely necessary. With a little effort into making the transition to going paperless (or simply using less paper), your business can help the environment, improve productivity and while saving time and money.

It may seem like there's a lot of work at first but making the switch to say good riddance to paper can be the best thing for your business.


Ban business cards and go Squiqr Pro

It’s time to ban business cards. They’re simply a waste.

Yeah, it’s a bit of a bold statement. Banning plastic is one thing, but are we really going to ban business cards? There’s definitely some mixed feelings about the use of business cards. However, a lot of people I meet do agree with me that there's really no need for them. One thing that I don't miss is carrying them around them everywhere I go or worrying about not wrinkling the corners. Many networkers no longer use them while attending conferences and events. Others, on the other hand, still believe that they are a necessity for doing business and are great for sharing contact information.


I will share a few basic reasons why we should ban business cards for the sake of our time, our money, and most importantly, for the health of Mother Earth and all of her inhabitants.


Business cards are a time waster

Think about the last time you attended an event and handed out your business cards. 

How many did you give out?

How much time did you spend talking with each person? 

Did the people who gladly took your business card actually follow up with you?


If you’re like many networkers, you probably feel like it’s a hit or miss when dishing out your “personal touch” as we’ve known to label our business cards. It’s like handing out little pieces of hopes and wishes that the person won’t just throw away your value. Consider the time it takes for you to create your business cards to the time it takes to network and “professionally exchange your contact information.” It’s highly likely that it’s not very time-efficient if you’re not getting much out of the entire process.


times have changed it's time to go with paperless digital business cards Squiqr Pro


For many, it may just feel like it’s just the traditional way of doing business. Could it just be a long-time habit of doing business? Times have changed and in my opinion, there are plenty of reasons why you should stop using business cards at networking events and consider banning business cards too.


The receiving end

On the flip side of handing out your little paper wasters, do you have a stack of collected business cards just waiting to be sifted through?

Do you remember each conversation you had with those who willfully handed their card to you?

Do you recall what each person looked like? 

Was it really worth your time?


Okay, let’s say that you’re one of the few who does take the time to go through each card. Personally, I remember the days of gathering each business card from each networking event I attended. On the following day, I would manually enter each one into a CRM system. This included each person’s name, their company name, title, their email addresses, phone numbers, location address, and a brief note about that wonderful human and the connection I had with that particular individual. Of course, drafting up an email to follow-up and work towards forging a potential, mutually beneficial business relationship was one point of accepting the business card. At this stage of the process, the business card had done its job and was then tossed into the trash, recycler of course.


Despite all the efforts and the follow-up emails, for the most part, it really was just a big time waster. Why must we spend our precious time entering data still when we have the technology to solve a bunch of these pain points? Choosing to go with a paperless, digital business card that’s functional, smart, and savvy saves a lot more than just our valuable time.


Time is money and paper business cards are a waste of both

For you numbers and bottom line people, here are some stats that will put this in a clearer perspective.


For every 2,000 business cards handed out, you can expect a mere 2.5% sales increase. Maybe that’s worth it for some of you. Just maybe. But only you know your sales, marketing, and products best. But hold up, wait a minute! If you’ve got a millennial on board, consider that 21% of millennials have changed jobs within the past year according to a recent Gallup report. Are you willing to invest in printing and spending money for someone who is constantly looking for new positions? Gallup estimates that the job-hopping millennial turnover costs the U.S. economy $30.5 Billion annually. Hmmm. Perhaps this is another reason to ban business cards.


Changing positions, titles, and even email addresses happens all the time. There’s no need to reprint and spend more money on business cards anymore. A simple update on one’s personalized Squiqr code is all it takes. See how Squiqr works here.



Another staggering stat is that 88% of business cards are said to be thrown away within one week of being exchanged. Can you relate to this? Talk about waste! In addition, 63% of people have thrown away your business card because they just don’t need your service. So why do they bother taking your business card in the first place? Well, because you gave them one. 


There’s gotta be a smooth’r, smart’r, quiq’r, and more cost-efficient way of exchanging one’s contact information.


Would you finally ban business cards for the sake of our planet?

Deforestation is the main culprit of our current state of global climate crisis. Sadly, about half of our world’s tropical forests have already been destroyed, according to the Food and Agriculture Organization of the United Nations. If we keep up with the rate that we are currently cutting down trees, we will destroy all of earth’s rainforests within the next 100 years. Got grandkids? 


Be smarter with Squiqr Pro and help stop deforestation


Although animal agriculture is by far the leading cause of deforestation, wood products, including paper and timber is the 4th top commodity responsible for tropical deforestation according to the Union of Concerned Scientists. Pulp, which is made from tree fibers and used to produce paper drives deforestation, mostly in Indonesia, where forests are cut or burned down for plantations of fast-growing tree species.


Forests are the largest storehouses of carbon. We need trees to absorb the harmful greenhouse gases that causes climate change. With so many hundreds of thousands of square meters of forest being cut down each and every year, many of the biggest carbon sinks in the world are shrinking drastically. This means that less carbon dioxide in our atmosphere is getting converted back into oxygen by photosynthesis. This is partially why we’re seeing and feeling the negative impact of global warming.


Little pieces of destruction

Paper production is ranked third as the most energy-intensive of all manufacturing industries and is among the highest emitter of greenhouse gases in the manufacturing sector. Chlorine-based bleaches are used during production, which results in toxic materials being released into our air, water, and soil. When paper rots, it emits methane, a greenhouse gas that is 25x more toxic than carbon dioxide. By cutting out paper business cards, we help reduce deforestation, energy usage, waste, and climate-destructing emissions. 


But how much of an effect can those little pieces of paper actually make, you ask? Good question! 10 billion business cards printed yearly worldwide. 27 million business cards printed daily in the U.S. alone. The negative environmental impact goes way beyond the unnecessary act of cutting down trees.


Human lives are also at stake

On top of all the destruction that paper production has on our planet, there are also human rights issues associated with deforestation. More than 300 people including Indigenous leaders and rainforest defenders have been killed over the last decade in conflicts over the use of Amazon land and resources. Many of them are believed to be killed by loggers. It’s not uncommon for disappearances, kidnappings, mass killings, torture, and rape of certain Indigenous forest communities to occur by those linked with the interest of illegal logging organizations.


Illegal logging is hidden side of deforestation


Habitat for biodiversity and livelihood for humans

Forests are critical to the hundreds of thousands of plants, insects, and animals species. They can only survive in their natural habitat, the rainforest. It’s home for 80% of the world’s terrestrial biodiversity. It's also the main source of livelihood for humans including 60 million Indigenous people who remain in forests. In today’s world, 1.6 billion people, or 25% of the world’s population relies on forest resources for their livelihood.


Indigenous people live in forests and need them to survive


To conclude with climate action

Suggesting to ban business cards may come off as trivial and not as crucial as banning plastic straws or plastic bags. However, let's consider the exploitation of our Earth’s resources and the destruction of the lungs of our planet. Killings and raping of innocent people occur for the sake of producing products that we can live without. Animals continue to go extinct every day. All of this occurs just so that we can hand out business cards that simply get thrown away within one week of giving it to someone.

It really comes down to a clear and simple choice. It’s a personal choice to take a stand on what one believes to be right. A choice to defend our planet, to support innocent people and animals, and to leave this life with a planet that our future generations can survive and thrive on. The day to day choices we make in business can be as simple as saying no more to paper business cards.


Squiqr paperless business cards sharing contact information

It’s about time business cards go paperless

Paper business cards live a short, wasteful life

About 10 billion business cards are printed every year globally. Yet, almost 90% of them are thrown away within one week of being exchanged. After they’re tossed into the wastebasket, they head to the landfill where they die a slow and often, useless death (Cue the dramatic, ghastly instrumental music). They face their timely demise by rotting away and disintegrating into thin air. That is, in the form of methane, a type of greenhouse gas emission that’s 25x more potent than CO2.


You may be thinking, “C’mon man! It’s just a measly, little piece of paper.” Well, that poor little bastard once had a glorious life in the form an oxygen-producing, carbon-capturing, habitat-forming, thriving, purposeful tree. Yes, it sure did.



we need trees to breathe and to thrive


Trees give us life

Trees are vital to our being. Each tree produces enough oxygen for three people to breathe. As carbon sinks, they remove carbon dioxide from the atmosphere through the process of carbon sequestration. As the climate crisis continues to worsen, we absolutely need as many trees as possible to help mitigate or possibly reverse global warming. Trees are so important to our environment as they help clean the air we breathe, filter our drinking water, and provide habitat to over 80% of the world’s terrestrial biodiversity.


Deforestation threatens our ecosystems and animal life


Paper comes from trees

About 95% of the raw material used to make paper comes from trees. The entire process is quite intensive and energy-consuming. In fact, it takes twice the amount of energy to produce paper compared to its pollution-contributing cousin, plastic. Deforestation is one of the main environmental problems our world is currently facing. The pulp and paper industry is also the largest industrial user of water, the biggest water polluter, and the third largest emitter of global warming pollution in most industrialized nations. Our earth’s natural forests just can’t keep for timber products, including paper, which is expected to increase its demand over the next decade.


Paper comes from trees that get cut down every second


Paperless business cards already exist, kind of but not really

We’ve all experienced the hassle of collecting business cards. They can be more of a nuisance and not to mention, a waste of money. It's about time business cards go paperless. Consider the fact that a company’s sales increase only an average of 2.5% of 2,000 business cards handed out. It’s just one reason why some people aren’t using them anymore.


Just have a look around at the next conference or networking event you attend. Yes, the tradition and professionalism of handing out paper business card does still exist, however, you’ll see more and more people simply typing in other people’s contact information manually. Other options include connecting on other professional networking or messaging platforms such as LinkedIn and AngelList or Facebook and Telegram. People are also simply connecting through social media such as Instagram and Snapchat. It's great that they are a paperless alternative to handing out business cards. The question is, is it an efficient way of connecting and staying in touch?



It's about time business cards go paperless and help with reforestation


Purpose Driven


At Squiqr, we’re looking to solve a lot of the pain points that many of us experience at while attending conferences and networking events. Along with this, our mission to make a positive social and environmental impact in our world. It's the reason why we’ve created this social purpose business. 


Our everyday choices makes an impact in our world. From the foods we eat to our forms of transportation, and the products we buy on a daily basis affects our planet, our future, and our entire way of life.


businesses wastes paper, go digital business cards squiqr pro

Ran out of business cards? It's time to go Squiqr Pro

Do you have a meeting coming up and realized you’ve ran out of business cards? Are you tired of printing business cards? This problem will never exist again thanks to digital business cards.


Have you experienced the following problems with traditional paper business cards?

  1. It’s been awhile since you’ve handed out your business card to anyone.
  2. You print business cards in small quantities.
  3. Since you don’t buy them in large quantities, you pay more per card.
  4. You think you have too many cards but when you need them, you run out.
  5. You continuously travel from town to town with no time to wait for designing and printing.
  6. You wonder if prospects will add you to their phone before they throw it away or lose it.


You’re not alone! There are so many people just like you who are frustrated with paper business cards because of their inefficiency. They’re simply outdated and can really add up in costs over time. In this article, I will explain how Squiqr is much more efficient with your valuable time, your hard-earned money, and your worthy peace of mind compared to old school paper-wasting, greenhouse gas emitting business cards.


4 Main Reasons to go Squiqr Pro

  1. They’re really convenient
  2. You’ll always have them (and you’ll never have to buy another business card again)
  3. It’s guaranteed to get your contact info straight into their smartphone.
  4. You’ll be making a positive social and environmental impact in our world.


Squiqr is more convenient 

Because we’ve experienced the same exact situations we mentioned above, we understand the pain points. It’s just not convenient to carry around business cards anymore. We all have our smartphones, which we never leave the house without. So why not have your business card in the palm of your hand? Yes, in your smartphone! Squiqr Pro is a digital business card stored in your smartphone. Sharing your contact info is easier with a swift scan of your personalized Squiqr code, for free! It’s so convenient that soon, you’ll have the ability to create new layouts or edit your contact info anytime you’re on the go or during your next flight to your upcoming networking event. There won’t be a need to go through the hassle of finding a designer, communicating the right layout, ordering the business cards, and waiting for them to be delivered.


free Squiqr code sharing contact info with a scan
Get your free personalized Squiqr code and share your contact info in a socially savvy way.


You’ll never worry about having too many or not enough 

How many business cards do you order every year? Will it be enough? Or will you have too many before you’ll need to change your contact info or switch jobs again? Even if you print too many or too little, you may feel that you’ll never have enough. With Squiqr Pro, won’t have to worry about wasting any or being lost without one. Your digital business card will always be with you anywhere and everywhere you go.


Your contact information is stored in their phone, guaranteed

It’s been shown that 88% of people throw away business cards within one week of being exchanged. How certain are you that they’ve stored your contact info before tossing your business card into the trash? Each time you have your Squiqr code scanned, all of your contact info including your name, phone number, email address and address goes directly into the other person’s Contact’s list. With digital business card, Never need to worry about feeling that you’re wasting business cards again.


Make a difference in our world

When you choose to go Squiqr Pro, you’ll never waste paper from another thrown out business card again. Ever. Consider how many business cards printed in your organization. Let's estimate your organization has 50 people and each person receives 300 business cards. This equals 15,000 paper cards printed quarterly. From a global perspective, ten billion business cards are printed each year worldwide and eight billion of those will be thrown away within a week. The impact that you and your team can make is much more about just saving trees. Trees absorb a large amount of carbon dioxide while exhaling oxygen. You’re helping to decrease greenhouse gas emissions associated with deforestation and paper waste. In addition, our natural resources used and wasted to make paper creates more harm to our ecosystems killing animals and plant species every single day. This is one major way you can help combat global warming. From a social standpoint, Indigenous people lose their land and life defending their land to logging companies.



Illegal logging is hidden side of deforestation  natives lose livelihood due to deforestation



No matter how big or small your organization is, Squiqr can help you save money, save lives, and save our planet. 

To get started with Squiqr and get your own digital business card, just go to Squiqr Business. There you can add your contact info and upload your current paper business card. Make the switch and go digital. We’ll plant a tree when you do too! You will get personalized Squiqr card sent to your email.


social purpose business and human needs

How a social purpose business is good for your human needs

What is a Social Purpose Business?

A social purpose business is a company that makes and offers a product or service in order to make the world a better place. Its sole reason for doing business is to create positive outcomes in our society. These companies are created believing that they can be the change the world needs, inspire a movement and ultimately, change the world.

Making a profit is not their main reason for being. Similar to a person’s higher calling in life, a social purpose business has a unique, higher purpose for why it exists in the marketplace. Just like a human living to achieve life fulfillment, it satisfies the needs of others. It is humanistic in nature.

As a social purpose business thrives, so do the people, communities and society at large it targets. It generates true value and inspires higher meaning for everyone involved. Most often seen in larger corporations, their higher social purpose aligns with their corporate social responsibilities (CSR).

What is corporate social responsibility?

Corporate social responsibility (CSR) as defined on Investopedia’s website is a self-regulating business model that helps a company be socially accountable — to itself, its stakeholders, and the general public.

When you come across a company that includes CSR initiatives on their website, you may automatically think of an ethical, trustworthy business. Ethical businesses consider the social, economic and environmental impact they have on our society. Examples including human rights, labor rights, environmental responsibility and anti-corruption all have an impact on our way of life.

The company’s mission and purpose usually aligns with the why and the how they do business.

The people behind a social purpose business

When you think about it, the foundation of a social purpose business really stems from the person(s) who has created the business. Often, this may relate to satisfying their own human needs. They’re in it to make a difference. It’s part of their personal higher calling.

Social entrepreneurs, business owners, sustainability officers, and employees alike are the real do gooders. Their life’s purpose serves as an inspiration to start up purpose-driven companies and establish CSR initiatives. They understand that the secret to living is giving. As Tony Robbins explains of our 6 basic needs, contribution and creating meaning is what life is really about. Who you become and what you contribute is a human need that can make us happy in the long term.

It takes a conscious mindset to achieve something that makes a positive, purposeful impact on people and our planet. When one thinks about how to save our planet or how to help others in desperate need, what that person really is doing is offering their very best. They believe that it is part of their journey in reaching their full-potential in life. We humans have an inborn desire to be self-actualized, that is, to be all that we can be. Realizing personal potential, self-fulfillment, seeking personal growth and peak experiences are all motivational achievements that help us strive to achieve our self-actualization needs.

When we do our best, we naturally feel good about it.

Human life will never be understood unless its highest aspirations are taken into account. Growth, self-actualization, the striving toward health, the quest for identity and autonomy, the yearning for excellence (and other ways of phrasing the striving "upward") must by now be accepted beyond question as a widespread and perhaps universal human tendency …

- Abraham Maslow

Human needs

As seen in Abraham Maslow’s hierarchy of needs, fulfilling our basic human needs first then moving up the pyramid gives us the chance to reach maximum psychological health. After satisfying our physiological and safety needs, we must fulfill our belonging and love needs. As most social enterprises do, creating a sense of community is necessary. Belonging to that community helps to serve that human need.

Many social enterprises flourish by building up and strengthening communities. Whether it be inspiring a community of climate change advocates or school age children living in poverty-stricken areas, their value in forging communities helps to satisfy one’s human needs.

If it’s good for business, it’s good for the soul

Earning profits and improving society while satisfying stakeholders is what all great social purpose-driven businesses do best. However, it’s a person’s heart and soul that drives the engine for good carrying value to the world.

Their innate spirit and inspiration attracts other conscious individuals who share similar values. They look for partners who align with their commitment to their higher purpose and collaborate together to achieve them.

It’s a win-win-win for all stakeholders involved when the goals of obtaining positive social outcomes are achieved.

Striving for excellence and self-fulfillment satisfies our human needs. And in the end, this can make one happy and helps to satisfy one's soul.

Do you run a social enterprise? Do you feel yourself achieving personal growth and self-fulfillment?

I love building authentic relationships with like-minded people. If you're interested in collaborating somehow, I would love to connect with you here.